Reputation
In Elite:Dangerous, characters will be able to gain reputations in a wide range of areas, alongside their Elite ranking. NPCs will react differently to players with different reputation - for instance a police NPC is unlikely to respond positively to a player with high Criminality and Piracy reputations, while an NPC from the criminal underworld might offer the same player interesting missions.
The provisional reputations are;
Trade
Smuggling
Piracy
Mercenary
Bounty Hunting
Assassination
Exploration
Espionage
Prospecting
Criminality
Humanity
Ratings and Reputations revised proposal - Frontier forum archive